Rotate a folder of product photos at once
Photos that looked upright in the phone gallery arrive sideways in the listing. That is almost always the EXIF orientation tag: the camera saved the picture the way the sensor saw it and wrote a note saying which way up it really goes, and whatever opened it next ignored the note.
This reads that tag first and stands every photo upright before anything else happens, which is enough on its own for a lot of folders. When the photo genuinely is on its side - a tall product shot with the phone turned - one quarter turn fixes the whole batch in a single pass.
Rotate images Needs an account. The trial is free and takes a WhatsApp code.
How it works
- Add the photos. Drop in the folder. The previews in the grid are already upright, because the orientation tag has been applied to them, so what you see is what will be exported.
- Choose the turn. No turn, 90 degrees clockwise, 180, or 90 anticlockwise. Quarter turns only, so nothing is resampled at an angle and no photo comes back with blank wedges in its corners.
- Flip, if you need to. Left to right or top to bottom. Useful for a shot taken into a mirror, and a bad idea on anything with text, a label or a logo in it, all of which come out backwards.
- Choose the output format. Keep the original format, or write JPG, PNG or WEBP. The quality setting applies to JPG and WEBP only - PNG is lossless.
- Export. A single image comes back as a file; a batch comes back as a ZIP called rotated-images.
What it handles
- The EXIF orientation tag is applied before anything else, so a sideways phone photo starts upright
- Where the browser will not apply that tag itself, the JPEG's APP1 block is read directly rather than the file being trusted
- Quarter turns: 90 clockwise, 180, and 90 anticlockwise
- Horizontal and vertical flips
- Output as JPG, PNG or WEBP, or keep whatever each file already was
- One turn for the whole batch - photos that are already correct can be left out of the run with the x on their card
Your files stay on your computer
This runs inside your browser tab. The file is read and written on your own device and is never uploaded — not the order PDF, not the customer names and addresses printed on it. There is no upload endpoint to send it to.
Questions
- Half my photos need turning and half do not. Can it work out which?
- No. One turn is applied to the entire batch and there is no detection of which way up a product is standing. Leave the correct ones out of the run with the x on the card, turn the rest, then export the two sets separately.
- My photo is tilted by about three degrees. Can I straighten it?
- Not here. Only quarter turns are offered, because any other angle leaves blank wedges in the corners that then have to be cropped away, and that is a different job. A photo editor with a straighten tool is the right thing for it.
- Does rotating a JPG lose quality?
- A little. The image is decoded, turned and written again, and JPEG loses a small amount every time it is written. At the High setting you will not see it on a product photo. Choosing PNG as the output avoids the loss completely and gives you a much larger file.
- Why did a photo change size in pixels after a 90 degree turn?
- Because a quarter turn swaps the two dimensions - a 3000 x 4000 photo becomes 4000 x 3000. If the listing needs a square, pad the batch afterwards with the squaring tool rather than trying to correct the shape here.